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Zulu Core
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Forecasting

Welcome Flow Revenue

Use this tool to estimate revenue potential from Core Welcome Flows. Please note that these results are not a guarantee of how much revenue you’ll generate with a Core Welcome Flow. For more accurate estimates, schedule an intro.

Total unique visitors to your website in a given month, as recorded in your site's marketing analytics. When calculating, it's advisable to average the data across multiple months to mitigate any seasonal impacts.

Monthly Site Users:

#

The average dollar amount each customer spends per order, which can be calculated by dividing the total revenue by the total number of orders. For more reliable projections, use data from typically representative months, avoiding seasonal peaks or troughs.

Average Order Value

$

This represents the percentage of visitors who actually place an order on your site. Calculate this by dividing the total number of orders by the total number of site visitors during the same period. To ensure accuracy, choose consistent and representative time frames.

Placed Order Rate:

1% Please enter an accurate Placed Order Rate 20%

The conversion rate for your lead magnets reflects the percentage of views that result in a lead capture. To find this, divide the number of leads by the total number of views of the lead magnet.

Lead Magnet CVR

1% Please enter an accurate Lead Magnet Conversion Rate 10%

Yearly Revenue

$ --

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How are we getting this number? These results are based on the metrics you’ve provided, as well as aggregate industry average data sets 2,300+ brands.

Forecasting

Abandon Cart Revenue Recovery

Use this tool to estimate lost revenue from Abandoned carts. Please note that these results are not a guarantee of how much revenue you’ll recover from the Core Program. For more accurate estimates, schedule an intro.

This measures the number of visitors who add items to their cart within a month. This number is available in your eCommerce platform, and is different than “Checkouts started.

Visitors Adding
to Cart, Monthly

#

The total number of orders successfully completed each month. Calculate this by counting all transactions that were finalized. Use a consistent monthly period for comparison, avoiding atypically high or low months to ensure the data reflects usual activity.

Completed Orders / Conversions, Monthly

#

The average dollar amount each customer spends per order, which can be calculated by dividing the total revenue by the total number of orders. For more reliable projections, use data from typically representative months, avoiding seasonal peaks or troughs.

Average
Order Value

$

The percentage of shoppers who do not complete their purchase after adding items to their cart. Calculate by dividing the number of abandoned carts by the total number of completed transactions.

Cart Abandonment Rate

––

1% Please enter an accurate Cart Abandonment Rate 100%

Yearly Revenue

$ --

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How are we getting this number? These results are based on the metrics you’ve provided, and the universal formula for converting abandon cart rate to revenue.

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